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Oct 17, 2023

Proud to be watched: Cirtuo named in Spend Matters’ 2023 “50 to Watch” list


Cirtuo has been recognized for the 4th consecutive time by Spend Matters in their annual “50 to Watch” list.

We are proud to announce that for the 4th consecutive year, Cirtuo has been selected for the 2023 Spend Matters 50 providers to Watch list.

“Cirtuo offers a robust solution for organizations wanting to ramp-up their strategic capabilities by benefiting from an AI-augmented structured approach to strategize based on internal demands, market insights/intelligence, and procurement data to develop a portfolio of actions that can be managed in the solution’s engaging UI as initiatives and tracked by users to measure success”. – Bertrand Maltaverne, Senior Analyst, Spend Matters

‘50 to Watch’

Every year Spend Matters names 50 organizations as the top up-and-coming solution providers developing innovative products that propel the procurement and supply chain markets forward. Providers are independently selected and assessed by a team of analysts, evaluating factors such as growth, innovation, tech capabilities and solution delivery (customer adoption and satisfaction). The result is a list of the fast rising providers to keep an eye on.

“This year’s lists are the first to feature a numerical scoring scale to quantify factors previously
considered ‘soft’ as the first step in the analyst selection process. In conjunction with criteria added in previous years such as mindshare in the market and customer reference requirements, the process behind these lists has become more programmatic and objective. The market can be Confident that the providers chosen for these lists are truly the most impressive in the industry.” – Nikhil Gaur, Research Analyst & Project Associate, Spend Matters

The recognition as a ‘50 to Watch’ procurement solution provider in the 4th consecutive year is appropriately timed, following the recent launch of the 4th generation of our product: Cirtuo Guided Strategy Creation™ Pro. Both events highlight Cirtuo’s continued innovative approach and progression in the field of digital category management and strategy creation. We’re proud to be listed by Spend Matters once again, and strive to continue advancing the strategic procurement technology market with solutions that make strategy creation faster, easier, and more valuable.

About Spend Matters

Spend Matters is the leading source for procurement solutions intelligence. What originally started as the first blog and social media platform in the procurement and supply chain sector, Spend Matters has grown into the most trusted source for data-backed technology and solutions intelligence. They are the leaders in evaluating and benchmarking procurement software companies based on both analyst- and customer-based scoring. Spend Matters serves private and public sector organizations, consultants, private equity, and services and solution providers, driving strategic technology purchasing decisions and superior marketing, product, sales and investment outcomes for their clients.

About Cirtuo

Cirtuo is the pioneer in digital category management and strategy creation. Based on the original consulting blueprint for category management and refined in countless client workshops, Cirtuo distills the insights from hundreds of category strategies across global and local procurement organizations and spend categories into one digital consultant: Cirtuo Guided Strategy Creation™ Pro. Cirtuo supports over 5.000 category managers of leading national and multinational companies like Walmart, Novartis, Molson Coors, or British Telecom across 40+ countries in creating business-centric and actionable category strategies that deliver unparalleled impact and value.

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